Beige is another word for boring; for safe; for bland, right? Wrong. In fact, this subdued hue has established itself as fashion's most exciting new shade.  Where once upon a time, beige in all its forms – from oatmeal and biscuit, to cream, camel and stone – was the colour palette for the uninspired. It conjured images of an older generation with no interest in the bright, the bold, the now. But if the recent catwalks are to be believed (and judging from the high street’s new arrivals, they certainly are), neutrals are modern yet timeless, fresh and, above all else, chic.

There’s just something so grown-up, sophisticated and luxurious about wearing top to toe neutrals. It makes a statement without having to shout, instead speaking volumes through fabric and tone. It also lends itself perfectly to other key new season trends such as utility (*adds beige boiler suit to basket*). Still need further convincing? We’ve broken down how to wear the beige colour trend with 4 easy styling tips, to transform this once stale shade into your latest wardrobe phenomenon…

[Image: H&M]